Overview
Work History
Education
Skills
Self Description
Personal Information
Timeline
SeniorSoftwareEngineer
Amilia Shan

Amilia Shan

Product / Brand Marketing , Project Mangement
Hsinchu,HSQ

Overview

5
5
years of professional experience
4
4
years of post-secondary education

Work History

Marketing Specialist

GSK
03.2023 - 01.2024

*Product development

*Content marketing (DMs & detailing ads for the public or Sales Team)

*Marketing strategies analysis

*Event planning and arrangement (for general public & costumers)

*Cross function communication

*Meeting arrangements & team building activities arrangements

Product Marketing Specialist

Nu Skin Enterprises (NU Skin)
9 2021 - 01.2023
  • Assist in product development/maintenance/operation and quarterly online and offline activities
  • Pre/mid/late marketing activity planning for products
  • Maintain the shopping experience of premium members
  • Relevant maintenance and optimization of periodic purchase projects
  • Optimize and collect customer journey
  • Design and produce brand/product-related gifts (pillows/plates...etc.)
  • Proposal of online/offline materials for the sessional promotion.

Senior Account Executive

WomEDGE Integrated Marketing Co., Ltd.
03.2021 - 08.2021
  • Case progress coordination: EDM Creation,(Tracking ,Send out)/E-banner design/ GIF Creation
  • FB/Instagram Account Management: Maintain brand image on social platforms and Consumer interaction
  • Customer relationship Management / 3rd party corporation.

Brand Management Assistant

Procter & Gamble Company (PG)
07.2020 - 02.2021
  • Planning for Advertising: Percentage of budget split /Buying platform
  • Consumer Testing: FGD / KV and AD internal testing
  • H&S 2021 AMJ Key Vision testing: Show 80% attract more to Dark background, and thick the dark version are more close to the brand image, but it also shows the female consumer were more attract to the lighter version, which is the Target Consumer they are trying to get
  • FB/Instagram Account Management: Maintain brand image on social platforms and Consumer interaction
  • KOL Cooperation: Shooting / Script preparation
  • Event Arrangement: External Event (Launch / Forum) / Exhibition Marketing and internal Group Activity
  • HR Related: Recruitment/ interview arrangement/EWC Member (Employee benefit)
  • Additional Request from LM: Meeting Arrangement/ Travel arrangement / Expense reimbursement.

Admin Associate, Hospital Acute Care

MERCK SHARP & DOHME(I.A.)LIC, TAIWAN (MSD)
05.2019 - 05.2020
  • Sales Data Maintains /issue resolving
  • Maintain and Re-New Customers’ Database
  • Internal Delivery and Signing Process (Associate & Foundation Sponsorship/Contract Preparation /Vendor Contact )
  • Basic Accounting Functions/Employee Reimbursement Report (For PM & PSR)
  • Meeting Minutes.

SALES ASSISTANT

TAISHIN FINANCIAL HOLDING CO., LTD (台新金控)
10.2018 - 05.2019
  • Contract Preparation/FILE Archiving
  • Update sales Data Weekly
  • Customer Data Management.

Education

Department of Applied Foreign Languages

SHIH CHIEN UNIVERSITY
09.2016 - 05.2020

Skills

Market Analysis

Self Description

Continuous learning and a fast learner. I treat people the way I wanted to be treated. Always look for positivity in all things. Flexible, everything is open to discuss. Project Management, always have a clear plan to make sure everything is on schedule.

Personal Information

Date of Birth: 07/28/97

Timeline

Marketing Specialist

GSK
03.2023 - 01.2024

Senior Account Executive

WomEDGE Integrated Marketing Co., Ltd.
03.2021 - 08.2021

Brand Management Assistant

Procter & Gamble Company (PG)
07.2020 - 02.2021

Admin Associate, Hospital Acute Care

MERCK SHARP & DOHME(I.A.)LIC, TAIWAN (MSD)
05.2019 - 05.2020

SALES ASSISTANT

TAISHIN FINANCIAL HOLDING CO., LTD (台新金控)
10.2018 - 05.2019

Department of Applied Foreign Languages

SHIH CHIEN UNIVERSITY
09.2016 - 05.2020

Product Marketing Specialist

Nu Skin Enterprises (NU Skin)
9 2021 - 01.2023
Amilia ShanProduct / Brand Marketing , Project Mangement