Cultural communication and cross-cultural storytelling; Dance and creative expression; Travel and cultural exploration; Digital media and global content trends
Asmita Banerjee
Content Marketing Specialist
Taipei City
Summary
Dynamic Content Marketing Specialist with a proven track record at Premio Inc., skilled in SEO and content strategy development. Expertly translated complex concepts into engaging narratives, driving organic traffic growth. Adept at collaboration and optimizing content performance, enhancing brand visibility and audience engagement through innovative strategies.
Overview
5
5
years of professional experience
4
4
Languages
Work History
Content Marketing Specialist
Premio Inc.
12.2025 - Current
- Produce long‑form SEO blogs, technical articles, and creative marketing content focused on industrial computing and AI technologies.
- Translate complex technical concepts into accessible, audience‑focused stories that improve engagement and readability.
- Develop content strategies aligned with organic traffic growth by 59% and brand positioning goals.
- Collaborate with product, engineering, and marketing teams to ensure accuracy and strategic messaging.
- Optimize content performance through keyword research, analytics insights, and on‑page SEO best practices.
- Contribute to increased website visibility and traffic through consistent editorial publishing.
Digital Marketing Specialist
New Century Products Co., Ltd
09.2024 - 12.2025
- Managed affiliate partnerships, fostering relationships that resulted in increased 3000% revenue streams for both parties involved.
- Participated in ongoing professional development opportunities to stay apprised of the latest digital marketing trends and best practices, incorporating learnings as appropriate into future campaigns.
- Collaborated effectively with internal design teams on creative assets necessary for successful execution of various digital advertising campaigns.
- Conducted market research to identify emerging trends and opportunities within the industry for targeted campaign development.
Digital Marketing Associate
繁星媒合體股份有限公司
01.2024 - 08.2024
- Produced promotional videos and creatives to increase application engagement and platform visibility.
- Developed social media campaigns to expand reach and improve audience interaction.
- Created performance‑driven ad creatives to improve Google Ads click‑through rates.
- Conducted user trend analysis using Google Analytics to refine content strategy.
Editorial Intern
Southern News Group
10.2023 - 11.2023
- Selected and prepared images for stories and articles.
- Supported the editorial team with research, fact-checking, and content organization for optimized reader engagement.
- Enhanced editorial content by proofreading and editing articles for grammar, style, and clarity.
- Gained exposure to various aspects of the editorial process by shadowing senior staff members on assignments, building a comprehensive understanding of industry best practices.
Podcast Production Intern
Ghost Island Media
02.2023 - 05.2023
- Developed strong communication skills through regular interactions with supervisors, peers, and other department personnel.
- Facilitated smooth project transitions by effectively coordinating with team members during shift changes.
- Assisted in the development of production schedules for timely delivery of projects.
- Created technical sketches using Canva and Riverside to help clarify design issues for production team.
Media Intern
TaiwanPlus
09.2022 - 12.2022
- Proofread copy materials prior to publication or distribution, ensuring accurate messaging across various channels.
- Supported email marketing efforts by crafting effective subject lines and optimizing content layout.
- Managed and created content for company social media outlets.
- Collaborated with team members to brainstorm creative ideas for new advertising campaigns.
Chinese Language Seller Support
Sutherland Global Services
08.2021 - 03.2022
- Provided operational support to third‑party sellers on the Amazon platform.
- Delivered timely solutions to improve seller performance and satisfaction.
- Developed customized solutions for clients'' unique needs, resulting in improved satisfaction and loyalty.
- Responded to customers' complaints regarding service to solve issues.
Education
Master of Arts - Global Communication
National Chengchi University
Taipei City, Taiwan 04.2001 -
Associate of Arts - Chinese Language
Shanghai University
Shanghai, China 04.2001 -
Associate of Arts - Chinese Language
Beijing Language And Cultural University
Beijing 04.2001 -
Bachelor of Arts - Political Science
University Of Delhi
New Delhi, India 04.2001 -
Skills
Content strategy development
SEO proficiency
Event promotion
Overseeing keyword placement
Interests
Timeline
Content Marketing Specialist
Premio Inc.
12.2025 - Current
Digital Marketing Specialist
New Century Products Co., Ltd
09.2024 - 12.2025
Digital Marketing Associate
繁星媒合體股份有限公司
01.2024 - 08.2024
Editorial Intern
Southern News Group
10.2023 - 11.2023
Podcast Production Intern
Ghost Island Media
02.2023 - 05.2023
Media Intern
TaiwanPlus
09.2022 - 12.2022
Chinese Language Seller Support
Sutherland Global Services
08.2021 - 03.2022
Master of Arts - Global Communication
National Chengchi University
04.2001 -
Associate of Arts - Chinese Language
Shanghai University
04.2001 -
Associate of Arts - Chinese Language
Beijing Language And Cultural University
04.2001 -
Bachelor of Arts - Political Science
University Of Delhi
04.2001 -