Katty Cheung

• Generated new business with marketing initiatives and strategic plans, enforcing its image and reputation.
• Performed client research to compile product and customer data including feedback to generate product development strategies, account penetration and market expansion.
• Increased seasonal sale by 30% by scheduling and implementing product promotions and marketing strategy.
• Expand market share by opening 10 retail stores in Hong Kong within a year by identifying and pursuing valuable business opportunities.
• Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
• Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
• Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.

• Monitored and oversaw entire project, including budget, schedule, delivery and efficiency.
• Developed production plans and organized resources to achieve prompt delivery of projects. Oversaw calendar to assist in coordinating daily production schedule, managing shifts.
• Determined project budgets to estimate and control overall project costs, maintained project costs through careful budgeting and monitoring of expenditures.
• Reviewed activities for production team to complete tasks on time.
• Maintained schedules, managed deadlines, and interfaced with teammates to support production activities.
• Liaised with directors, actors and other creative staff to successfully complete projects.
• Facilitated communication between production staff and other departments to synchronise work.
• Booked crew and talent accommodation and travel arrangements.
• Communicated and coordinated with oversea filming support units for budget, schedule, accommodation, flight plan and working visas of crew and talents.

• Provided backup for the Hollywood movie (Godzilla vs. Kong) film crew during their filming in Hong Kong.
• Coordinated the Hollywood crew and Hong Kong crew. Set up regular meetings and summarized meeting to syn work progress of both team.
• Arranged flights, accommodation and airport pickup or dropoff plans for Hollywood crew.
• Set up temporary production office with given budget and negotiated short term office supplies leasing terms.
• Applied required working visa for Hollywood crew.
• Created welcome booklet with brief introduction of Hong Kong, hotel maps, emergency contacts and etc. for Hollywood crew and provided backup to Hollywood crew when needed during their stay in Hong Kong.

• Monitored and oversaw the whole project, including budget, schedule, delivery and efficiency.
• Developed production plans and organized resources to achieve prompt delivery of projects. Oversaw calendar to assist in coordinating daily production schedule, managing shifts.
• Determined project budgets to estimate and control overall project costs, maintained project costs through careful budgeting and monitoring of expenditures.
• Reviewed activities for production team to complete tasks on time.
• Maintained schedules, managed deadlines, and interfaced with teammates to support production activities.
• Liaised with directors, actors and other creative staff to successfully complete projects.
• Facilitated communication between production staff and other departments to synchronize work.
• Booked crew and talent accommodation and travel arrangements for overseas filming in London, Prague and Malaysia.
• Communicated and coordinated with oversea filming support units for budget, schedule, accommodation, flight plan and working visas of crew and talents.

• Planned and implemented post-production workflows.
• Assisted and completed editing according to director's creative editing decision.
• Delivered director's requirement to different post production staff such as editor, animator, sound designer and dubbing artists.

Pre-production:

• Coordinated with production team, producer and director to pinpoint creative vision, determine technical needs, and devise shooting schedule.
• Conducted meetings with different departments to discuss production progress and to attain production objectives.
• Participated in meetings with producers and production crew to keep program in step with creative vision.
• Prepared overall filming schedule and daily production rundown with given budget and limitations.
• Prepared documentations summarizing requirements from the script and the director for different departments to sync work progress and to create desired visual.
• Reviewed scripts to determine most appropriate methods to use for directing both actors and crew members.

Onset Filming:

• Executed daily rundown.
• On set filming controls of crew, extras, stunt and actors.
• Handled challenging situations and difficulties during on set filming with calm and quick switching mind set.
• Remained highly composed and calm in very fast-paced, stressful and constantly changing filming set to provide optimal leadership and achieve desired results.
• Directed actors and crews to create vision for films and bring scripts to life.

• Managed time efficiently in order to complete all tasks within deadlines.
• Coordinated with production team, producer and director to pinpoint creative vision, determine technical needs, and devise shooting schedule.
• Oversaw lighting, graphics, audio and camera movements in TV and movie filmmaking.
• Directed actors and crews to create vision for films and bring scripts to life.
• Deliver director's message to crew, actors and on set staffs.

• Managed time efficiently in order to complete all tasks within deadlines.
• Coordinated with production team, producer and director to pinpoint creative vision, determine technical needs, and devise shooting schedule.
• Oversaw lighting, graphics, audio and camera movements in TV and movie filmmaking.
• Directed actors and crews to create vision for films and bring scripts to life.
• Deliver director's message to crew, actors and on set staffs.

• Coordinated with TVC agency, directors and talent to create TVC content and filming schedule.
• Developed project budgets and managed production costs.
• Searched for filming location that matched with TVC vision requirement and applied for proper filming permits.
• Planned and execute video shoots.
• Presented production ideas and determined creative scenarios for production and delivery.
• Developed daily schedules for production and arranged logistic plan.
• Facilitated communication between production staff and other departments to synchronize work.

• Provided backup for the Hollywood movie (Godzilla vs. Kong) film crew during their filming in Hong Kong.
• Coordinated the Hollywood crew and Hong Kong crew. Set up regular meetings and summarized meeting to syn work progress of both team.
• Arranged flights, accommodation and airport pickup or dropoff plans for Hollywood crew.
• Set up temporary production office with given budget and negotiated short term office supplies leasing terms.
• Applied required working visa for Hollywood crew.
• Created welcome booklet with brief introduction of Hong Kong, hotel maps, emergency contacts and etc. for Hollywood crew and provided backup to Hollywood crew when needed during their stay in Hong Kong.

• Coordinated with producers and on-air talent to create program content, new ideas, and segments.
• Developed schedules for production, editing, and duplication for timely delivery.
• Presented production ideas and determined creative scenarios for production and delivery.
• Planned video shoots in studio and remotely by managing production through stages to completion.
• Facilitated communication between production staff and other departments to synchronize work.
• Developed production plans and organized resources to achieve prompt delivery of projects.
• Liaised with directors, actors and other creative staff to successfully complete projects.
• Maintained project costs through careful budgeting and monitoring of expenditures.
• Coordinated with local or oversea vendors to obtain supplies needed for shoots at best value for money.
• Participated in meetings with producers and production crew to keep program in step with creative vision.
• Oversaw lighting, graphics, audio and camera movements in TV and movie filmmaking.
• Alleviated issues between actors on set to keep projects on track and avoid delays or budget overages.
• Observed tight deadlines and strict budgetary controls to avoid waste and streamline costs.
• Develop programme directions, found appropriate stories and ideas for programming to engage target audiences.

• Completed wide range of tasks in diverse filming areas to support operations.
• Monitored production budget to track expenditures and control costs.
• Maintained schedules, managed deadlines, and interfaced with teammates to support production activities.
• Communicated with other crew members via walkie talkies to coordinated production activities.
• Assisted director with planning and completing film shots.
• Completed logs and reports detailing production data such as details of the lens: lens number, shooting method, focal length, actors' movements and dialogues, sound effects, set design, props, costumes, makeup, and other aspects of detailed data.
• Collaborated with production team to facilitate smooth operations, avoiding disruptions and delays
• Oversaw calendar to assist in coordinating daily production schedule, managing shifts and adequate coverage.
• Interacted positively with actors and actresses when escorting to and from trailers during filming.
• Supervised wardrobe, hair, and makeup needs for several actors simultaneously on remote shoot location.
• Stayed alert, active, and ready to respond to any request at any time using variety of available resources.

Minoring in Humanities.