Accomplished Creative Director with a proven track record at Seven More Design Work, enhancing brand recognition through innovative marketing campaigns and compelling designs. Expert in graphic design, video editing, website design, social media marketing, branding, marketing strategy, and creative team leadership, I've driven projects to completion, ensuring brand consistency and engaging storytelling to the target audience. Skilled in cross-functional collaboration, I've significantly contributed to revenue growth and client satisfaction.
Due to the previous work experience in the manufacturing industry, I have been trained as a results-oriented creative professional with experience leading teams, managing budgets and developing strategies to engage target audiences. Through the conducting the marketing research and analysis, finding the right channel and topic to speak to the right person for each brands / clients. Proven track record of developing successful and innovative advertising and marketing campaigns that improve brand visibility and increase revenue.
Since I worked in a small but skilled team, I need to be good at all different skills in order to cover for each other. Therefore, not only I can lead, but also I can handle and finish complete project by my own.
The work experience in previous position, DNM, had given me complete experience of how a earphone product been produced form sketch, I mean literally from my sketch.
I have been worked in DNM for 11 years, and that gave me opportunity to work between China, Hong Kong, and Taiwan. We have been worked with top audio brands around the world during that period of time. And that gave me the opportunity to grow from a designer perspective to an executive management level, and helped to lay down the strategic plan on expansion of the company and business.
I led a team to bring 5 brand new designs form scratch to production in fast paced within 3 months, and lay down the foundation of the growth.
Creative team leadership
Video editing
Content strategy
Social media strategy
Strategic thinking
Vendor negotiation
Concept development
Storyboard creation
Visual storytelling
Project management expertise
Cross-functional collaboration
Marketing expertise