MS Offices
David Lin
Marketing Specialist
Taipei,TPE
Summary
Ambitious Marketing Specialist specializing in digital marketing. Adaptable approach to problem solving and passion for devising innovative and successful campaigns.
Overview
5
5
years of professional experience
8
8
years of post-secondary education
4
4
Languages
Work History
Research Assistant
Institute of Sociology,Academia Sinica.
Taipei
03.2020 - 06.2022
- Gathered, arranged and corrected research data to create representative graphs and charts highlighting results for presentations.
- Prepared materials for reports, presentations and submission to peer-reviewed journal publications.
- Performed statistical, qualitative and quantitative analysis.
Intern
cacaFly Int'l Media Co.
Taipei
07.2021 - 12.2021
- Retailed MarTech SaaS Products and worked with our business partner to build up local go-to-market strategies.
- Maintained relationship with our potential customers and proposed MarTech solution to increase our customers' satisfaction.
- Managed the official website and FB fanpage, driving content marketing campaigns to reach our potential customers.
Editorial Writer
Pourquoi.tw
Taipei
03.2020 - 03.2021
- Performed research and checked facts to maintain high standard of journalistic integrity.
- Applied understanding of public opinion, social media and traditional media use to create engaging and attention-grabbing stories.
- Wrote, edited and produced stories for Internet and digital channels.
PR Manager
Taiwan State Building Party
Taipei
03.2019 - 01.2020
- Defined and achieved project and overall organizational vision, strategies and tactics.
- Consulted with advertising agencies to arrange promotional campaigns in various types of media.
- Conducted public opinion research related to company's reputation and positioning among key stakeholder audiences.
Education
Master of Arts - Sociology
National Taiwan University
Taipei 09.2018 - 08.2022
Bachelor of Arts - History
National Taiwan University
Taipei 09.2014 - 06.2018
Skills
Research and analysis
Public and Media Relations
Digital marketing
Market Analysis
Investigations expertise
Software
Stata/SPSS
Python
Final Cut Pro/Premier
Timeline
Intern
cacaFly Int'l Media Co.
07.2021 - 12.2021
Research Assistant
Institute of Sociology,Academia Sinica.
03.2020 - 06.2022
Editorial Writer
Pourquoi.tw
03.2020 - 03.2021
PR Manager
Taiwan State Building Party
03.2019 - 01.2020
Master of Arts - Sociology
National Taiwan University
09.2018 - 08.2022
Bachelor of Arts - History
National Taiwan University
09.2014 - 06.2018