ENIZA ABU HAFIZ
DATA MANAGEMENT (HEALTH) & CORPORATE COMMUNICATIONS
Petaling,Jaya
Summary
A dynamic person with over 20 years' experience and a strong background playing a vital role in the development, management and growth in multiple departments for a wide range of organizations. Service-centric leader eager to contribute to team success through hard work, attention to detail and excellent organizational skills. Highly adept in performing within high-pressure and deadline-driven environments, detail-oriented and dedicated to cultivating efficient environments for top service.
Overview
3
3
Languages
14
14
Certifications
19
19
years of professional experience
Work History
Data Analyst
ASIA ASSISTANCE NETWORK (M) SDN BHD
PETALING JAYA, SELANGOR
06.2019 - Current
- Synthesized current business intelligence data to produce reports and polished presentations, highlighting findings and recommending changes.
- Corrected any data entry error to prevent later issues such as duplication or data degradation.
- Participated in requirements meetings and data mapping sessions to understand business needs.
- Trained employees on client's utilization reports for improved data management, monitoring effectiveness and suggesting improvements.
- Identified and documented project constraints, assumptions, business impacts, risks and scope exclusions.
- Researched and resolved issues regarding integrity of data flow into client's databases.
- Collaborated with DTI and KAM departments to respond to questions and concerns regarding project details.
- Increased brand awareness by developing technical/non-technical marketing collateral and presentations, public relations campaigns, articles and newsletters.
- Head of External Communication for Business Continuation Planning (BCP).
- Design and develop POSM & collaterals for events with external stakeholders.
- Manage communications materials to external stakeholders including e-greetings, memo, social media pages and corporate website.
Corporate Affair Executive
Dutch Lady Milk Industries Berhad
Petaling Jaya, Selangor
01.2010 - 04.2019
- Achievement Awards.
- Significant reduction of 1MSIA remnant stock by 86% for YTD 2016 & 2017.
- Yearly A&P budget reduction for 3K program from RM1.2mio to RM300k by YTD 2018 vs 2015.
- Best PS1M Management & 100% Distribution year 2013 – 2017.
- Public Private Partnership Award by MoE 2017.
- Assist Public Affair & Communication Manager by leveraging competitive information for informed business decision and optimize standard of business execution including public affairs matters & stakeholders engagement plan including stakeholder mapping, management update on industry & competitor’s news.
- ENIZA ABU HAFIZ.
- Assist School Milk Development Manager in managing School Milk Program by way of maintaining close liaisons and open communication with relevant Government Ministries to ensure continuous business profitability.
- Maximized overall quality & public relation of school milk operation at assigned territory & visibility of DLMI at the corporate level.
- Support Sales/Marketing activities involving schools with the aim of new penetration.
- Liaise with internal departments, logistic providers and Ministry personnel in handling crisis on the School Milk related for both on-ground operational & communication.
- Ensure effective and timely communication to relevant stakeholders as to minimize any negative impact to the business.
- Develop and track annual forecast for sales target, production & budgets (OH & A&P) to ensure forecast accuracy meet a minimum of 90.
- Saved RM900k by implementing cost-saving initiatives that addressed long-standing problems.
- Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.
- Proved successful working within tight deadlines and fast-paced atmosphere.
- Eliminated downtime and maximized revenue by providing top project quality control.
Product Specialist
Anugerah 3K Drink.Move. BeStrong State Briefings
01.2015 - 01.2017
- Assisted HOD on:.
- Identify products feasibility & product competitiveness.
- Marketing tools effectiveness & business reporting analysis.
- Perform business forecast for individual product.
- Conducted competitors research and other channels avail to boost sales.
- Prepares acquisition & retention messages for broadcast purposes.
- Monitor & QC daily winner list before broadcast.
- Segmentation criteria & Data Mining on target market for broadcast purposes.
Merchandising Executive
Dutch Lady Milk Industries Berhad
Petaling Jaya, Selangor
02.2010 - 12.2012
- Restructured company merchandising standards to increase customer traffic and product exposure.
- Developed merchandising strategy to efficiently move overstock.
- Inspected merchandise for quality and arranged proper display location on floor.
- Arranged consistent shelves, bins and racks at nationwide's DKA, GT & IS locations by following established planograms.
- Presented store update suggestions and layouts to management and stakeholders.
- Worked with managers and advertising directors to optimize promotions.
- Managed aesthetically pleasing displays to showcase company products and increase sales.
- Developed and maintained courteous and effective working relationships.
- Received and processed stock into inventory management system.
- Completed Revitalized Project 1: revamp new visuals on trucks & signage nationwide, Completed Revitalized Project 2: Second Batch commenced by early, 2013.
- Introduction of New Product Catalogue & Sales Tool Kit: Consist of the new channel definition & new selling matrix, 2012.
- Promoted to CA role, 2013.
- Assist Merchandising manager in overall POP implementation, vendor management, tracking and reporting.
- Optimized effectiveness of POP implementation for both key accounts and field sales.
- Coordinate POP Plans implementation and ensure effective allocation of POSM, and avoiding wastages or shortage.
- Maintain a database of permanent and secondary display, to ease the allocation of POSM.
- Billing management for both vendor and merchandising agency.
- In-charge of day to day merchandising operation – both reports and issues (COE Violation & PoG Adherence).
- In-charge of total national visibility including trade POSMs, signage - regional offices/distributor offices & outlets nationwide, in-store signage.
- Liaison person for ACN Spaceman Planogram.
- Enhanced overall store appearance by applying careful consideration to product and display locations.
Business Analyst Exec cum CRM
B2C Dept
01.2005 - 01.2006
- Unrealmind Interactive Bhd | KL, Malaysia Achievement.
- Developed CS standard scripts for product launches & event related.
- Emcee for Shabox Superstar Club (SSC) events/launching.
- Project manager for Shabox Superstar Club (SSC) event collaborating with Remaja magazine -Increased LTV & save 25 weeklies for cancellation via inbound recovery program.
- Assist marketing team to maintain monthly revenue at
Senior Customer Care Consultant
SRG Asia Pacific Sdn Bhd
01.2003 - 01.2005
- Awards.
- Met 30 conversion rate for Voluntary Termination Recovery & Suspension Recovery Campaign.
- Met 5 contact rate on dead files given for sales recovery.
- Promoted to Maxis Outbound Campaign - Best Outbound Consultant year 2004.
- Mandarin speaker for inbound & outbound campaign for Maxis & Hotlink product and services.
- Train newcomers on tele sales & tele skills to achieve target rate.
Education
BACHELOR’S DEGREE - MANAGEMENT (GENERAL)
ASIA-E-UNIVERSITY
Skills
Agile and Scrum
undefinedCertification
ALS FOOD SAFETY SEMINARS – ALLERGEN TESTING
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Every problem is a gift—without problems we would not grow.
Tony Robbins
Timeline
Data Analyst
ASIA ASSISTANCE NETWORK (M) SDN BHD
06.2019 - Current
Product Specialist
Anugerah 3K Drink.Move. BeStrong State Briefings
01.2015 - 01.2017
Merchandising Executive
Dutch Lady Milk Industries Berhad
02.2010 - 12.2012
Corporate Affair Executive
Dutch Lady Milk Industries Berhad
01.2010 - 04.2019
Business Analyst Exec cum CRM
B2C Dept
01.2005 - 01.2006
Senior Customer Care Consultant
SRG Asia Pacific Sdn Bhd
01.2003 - 01.2005
SECURITY AROUND THE CLOCK
SECURITY CHECKPOINT 2020
SECURITY CORE EDUCATION
CONDUCTED TRAININGS & EVENT SUPPORTED
CHANNEL RECLASSIFICATION & STRATEGY
INDUSTRY SEMINAR ONSTRATEGIC MANAGEMENT
PS1M WORKSHOP & SEMINAR
FIRST AIDER BASIC COURSE
NEW CHANNEL DEFINITION & SELLING MATRIX WORKSHOP
AC NIELSEN SPACEMAN PROGRAM
LSR (LIFE SAVING RULES) AWARENESS
HALAL GOOD PRACTICES
LEVERAGING HCL AS A COMPETITIVE ADVANTAGE SEMINAR
ALS FOOD SAFETY SEMINARS – ALLERGEN TESTING
BACHELOR’S DEGREE - MANAGEMENT (GENERAL)
ASIA-E-UNIVERSITY
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