Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
盧熙晨 Faith Lufiz

盧熙晨 Faith Lufiz

Head Of SaaS Business

Summary

Dynamic and results-oriented sales leader with over 14 years of extensive experience in the e-commerce sector, specializing in business development, team management, and the launch of innovative products. Proven track record of successfully leading diverse teams across multiple business units, achieving and exceeding performance targets while driving long-term organizational growth. Expertise in developing and executing creative sales strategies that enhance revenue generation, coupled with strong analytical skills to identify market opportunities. Adept at building and maintaining robust customer relationships and collaborating cross-functionally to maximize operational efficiency. Skilled in navigating fast-paced environments, with a passion for mentoring and training high-performing sales personnel. Committed to leveraging expertise to contribute to the success of an organization as a Sales Director.

Overview

14
14
years of professional experience
1
1
year of post-secondary education
6
6
Certifications

Work History

Head of SaaS Business

FunNow 曙客股份有限公司
08.2022 - Current
  • Established 0-1 startup SaaS team, hitting targets from third quarter onwards.
  • Achieved targets for 10 consecutive months, managed team of 6 BDs, 1 AM, 1 MKT, and 2 interns.
  • Initiative and Creativity: Demonstrated a high level of initiative and creativity while developing and implementing innovative solutions to complex problems.
  • Analytical and Problem-Solving Skills: Utilized strong analytical skills and problem-solving abilities to deliver effective solutions for challenging situations.
  • Collaboration and Efficiency: Assisted with day-to-day operations, working efficiently and productively with all team members in fast-paced environments.

Global Sales Director (TW/HK)

FunNow 曙客股份有限公司
5 2019 - 07.2022
  • Formed independent product line teams (Accommodation/F&B/B&M).
  • Innovated multiple sales strategies, achieving annual target a quarter ahead.
  • Managed team of 12 BDs and 5 AMs.
  • Strategic Marketing Collaboration: Worked with senior leaders to establish marketing priorities and manage research projects, utilizing consumer insights to enhance business strategies.
  • Business Development: Identified and pursued valuable opportunities, generating new revenue and improving profitability. Implemented innovative business development strategies to expand the customer base and market share.
  • Sales and Training Excellence: Developed and executed creative sales training techniques for both new and existing staff to boost revenue and overall team success.
  • Customer-Centric Solutions: Translated customer needs into effective solutions using powerful value propositions and negotiation skills, while proactively addressing business development challenges and customer concerns.
  • Relationship Management: Established and maintained strong relationships with clients and industry partners to drive growth.

General Manager

SocialWifi 社群無限科技有限公司
04.2017 - 04.2019
  • Established 0-1 startup team, acquired first client in the second month.
  • Secured over 1500 paying clients within two years.
  • Managed team of 6 Sales and 2 AMs.
  • Operational Leadership: Led operations and strategic vision, managing long-range planning to drive year-over-year business growth while maximizing efficiency through coaching and mentoring on management principles, industry practices, and technology systems.
  • Budget and Resource Management: Managed budgets, employee reviews, training, schedules, and contract negotiations. Introduced new methods and systems to reduce turnaround time and improve operational efficiency.
  • Market Analysis and Business Strategy: Analyzed market trends and competitor activities to create competitive advantages. Implemented innovative business strategies to increase revenue and effectively target new markets.
  • Team Development: Trained and guided team members to maintain high productivity and performance metrics. Recruited, hired, and trained initial personnel, establishing key internal functions and defining role scopes for new organization.
  • Customer-Centric Solutions: Identified customer needs and negotiated profitable projects with a high success rate, while tracking trends and suggesting enhancements to refine company's product offerings.

Head of Marketing

GOMAJI 夠麻吉股份有限公司
05.2016 - 03.2017
  • Planned and executed various marketing campaigns, achieving company revenue targets.
  • Collaborated with Apple Pay, managed 6 members and 2 AEs.

BU Head of Mobile Payment (GOMAJI Pay)

GOMAJI 夠麻吉股份有限公司
01.2015 - 07.2016
  • Rearranged team and started hitting targets from the fourth month onwards.
  • 100% target achievement rate, managed 16 team members and nearly 100 ambassadors.
  • Team Leadership and Development: Recruited, retained, and supported a diverse sales team through collaborative leadership, effective goal setting, and fostering an ethical and positive work environment to reduce turnover and enhance retention rates.
  • Strategic Management: Developed long-term strategic vision alongside day-to-day operational strategies, efficiently managing daily sales activities.
  • Coaching and Performance Management: Coached direct reports on sales strategy, pipeline management, opportunity acquisition, and career advancement, while evaluating performance against goals and implementing targeted development plans.
  • Customer Relationship Management: Maintained and strengthened customer relationships by identifying needs and providing appropriate services to enhance satisfaction and loyalty.

Taipei Sales Team Lead

GOMAJI 夠麻吉股份有限公司
12.2015 - 04.2016
  • Enhanced team performance by at least 40% after reorganization, facilitated promotion of two BDs.
  • Trained MA to successfully take over team management, managed 6 members.
  • Training Needs Assessment: Coordinated with department leaders to identify training needs and develop targeted solutions, while monitoring training reports in learning management system to ensure completion of both initial and annual training.
  • Program Evaluation and Improvement: Evaluated success of training programs, recommended enhancements to upper management, and developed strategies to improve their effectiveness.
  • Training Resources Development: Produced training manuals, presentations, and resources to facilitate enhanced learning experiences.

Sales Team Lead

GOMAJI 夠麻吉股份有限公司
12.2010 - 12.2014
  • Established 0-1 startup team, achieved targets for 18 consecutive months.
  • Team achieved over 80% target rate with over 70% market share.
  • Managed team of 8 members.
  • Sales Revenue Expansion: Expanded sales revenues by identifying growth opportunities and gaining a deep understanding of local market conditions, executing customized marketing plans to enhance profitability.
  • Development Strategies and Training: Created and implemented development strategies, while training, coaching, and mentoring new sales associates to maximize their performance.
  • Cross-Department Collaboration: Collaborated with other departments to gain a comprehensive understanding of available offerings, providing exceptional salesmanship and support.

Education

EMBA - Business Administration And Management

HEC Liège Executive Education, Liège Université
Liège
04.2023 - Current

Bachelor of Arts - Foreign Languages And International Communications

Shih Chien University
Taipei
04.2001 -

Skills

  • Sales Strategy Development

  • Problem Solving and Decision Making

  • Training and Mentoring

  • Effective Communication and Presentation

  • Business Development

  • Market Analysis and Research

  • Negotiation Skills

  • Performance Metrics Analysis

  • Customer Relationship Management (CRM)

  • Team Leadership and Management

  • Sales Strategy Development

Certification

NLP Practitioner

Timeline

NLP Practitioner

08-2023

IFPA Aromatherapy

06-2023

EMBA - Business Administration And Management

HEC Liège Executive Education, Liège Université
04.2023 - Current

INHA Aromatherapy

03-2023

IAA Aromatherapy

09-2022

Head of SaaS Business

FunNow 曙客股份有限公司
08.2022 - Current

GA Aromatherapy

07-2022

NAHA Aromatherapy

06-2022

General Manager

SocialWifi 社群無限科技有限公司
04.2017 - 04.2019

Head of Marketing

GOMAJI 夠麻吉股份有限公司
05.2016 - 03.2017

Taipei Sales Team Lead

GOMAJI 夠麻吉股份有限公司
12.2015 - 04.2016

BU Head of Mobile Payment (GOMAJI Pay)

GOMAJI 夠麻吉股份有限公司
01.2015 - 07.2016

Sales Team Lead

GOMAJI 夠麻吉股份有限公司
12.2010 - 12.2014

Bachelor of Arts - Foreign Languages And International Communications

Shih Chien University
04.2001 -

Global Sales Director (TW/HK)

FunNow 曙客股份有限公司
5 2019 - 07.2022
盧熙晨 Faith LufizHead Of SaaS Business