Market research: analyse the dynamics of competing products in the model car industry, with their strengths and weaknesses.
Product planning: Determine the direction of product development through the preferences of the target audience. Made ten series model car products and all sold out. More than 1,000 models were sold last year. Successfully got into the European market and made a profit of more than 20,000 RMB monthly.
Supply Chain Management and Cooperation Expansion: Select high-quality suppliers of packaging, leather bases, and resin components. Ensure stable product quality. Hold monthly seminars with partners to jointly optimise product cost structures and quality standards.
Product sales and customer service: selling products to model shops and customers on the online platform, answering customer questions about products. Provide after-sales assistance
Business Assistant
Seaway
Beijing
06.2021 - 06.2022
Demand Research: Assist in researching and analysing the market demand for smart glasses products.
Translation of instructions: Responsible for translating product instructions into English.
Data analysis: Tracking and analysing the sales of the company's products on Amazon US Marketing promotion.
Launch of Crowdfunding: Create website page on a well-known crowdfunding platform to promote the company's products and sales. Also, raise funds for new product development.
Customer Service: Participation in the Beijing Electronics Exhibition and providing product introductions to various audiences such as industry experts, distributors, and end consumers
Education
Master of Business - International Business + Supply Chain Management
University of Queensland
Brisbane, QLD
07-2025
Bachelor of Business (Management) - International Business Management
Harper Adams University
Newport, England
06-2023
Skills
Communication Skills
Experience of communicating with distributors, colleagues and customers Ability to work in a team and communicate effectively
Proficient in English and Mandarin
Teamwork Skills
Experience in teamwork with people from different cultural backgrounds
Served as vice-captain of the college's debate team and participated in club administration as well as coordinating tournaments and training
Collaborated with colleagues to participate in the Beijing Electronic Products Exhibition to promote and introduce product features to potential customers
Conducted market research on car models with colleagues, discussed product details and colour schemes, and wrote and planned sales copy
VOLUNTEER EXPERIENCE
Helped the college distribute anti-epidemic materials such as face masks and alcohol during COVID-19, and provided various kinds of assistance to students in need
Interests and Activities
• Conducted research during university on car consumer preferences across different markets, with a focus on factors influencing consumers’ choices of electric vehicles.
Timeline
Co-Partner
Elaborare model
08.2023 - 12.2024
Business Assistant
Seaway
06.2021 - 06.2022
Master of Business - International Business + Supply Chain Management
University of Queensland
Bachelor of Business (Management) - International Business Management
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