John Wen

• Company Overview: Luxury Fitness Equipment (100-500 P)
• Supported luxury brand strategy and repositioning across the APAC region
• Global Hotel Chain Brand fitness equipment certified
• Coordinated cross-departmental communication and strategic planning
• Assisted in creative marketing initiatives and brand campaigns
• Managed university relations and recruitment programs
• Handled confidential business matters with discretion
• Oversaw key projects and daily business operations
• Conducted B2B market analysis to enhance brand visibility
• Achievement ：
• Tracked CRM performance and KPIs to support business growth
• MC -public speaker master of ceremonies event
• Luxury Brand B2B awareness/ people network
• 1.Hotel - 60+
• 2.Real Estate - 40+
• 3.International Corp - 20+
• 4.Campus - 15+
• 5.Marketing - 15+

• Company Overview: Premium Boutique Distillery (30-100 P)
• Lead Chief Brand Ambassador for high-end luxury spirits, overseeing boutique-level quality and strategic forecasting at Maoweiki Distillery.
• Supervised distillery operations, equipment and material sourcing, supplier negotiations, and plant management.
• Certified expert in sensory evaluation (nose & palate); managed quality control and product development.
• Handled VIP and key account relationships, driving high-value sales.
• Managed overseas trade negotiations and international business communications.
• Developed and executed luxury brand marketing and promotional strategies.
• Served as Brand Master Nose Blender, curating premium product profiles.
• Skilled in international trade logistics, including Incoterms 2020, air and sea freight operations.

• Company Overview: 5 stars Hotel (100-500 P)
• Lead annual sales targets with strong sales and marketing leadership
• Managed VIP and key account relationships, driving high-value sales
• Participated in international trade negotiations as business interpreter
• Oversaw stock and warehouse operations
• Served as head lecturer on luxury whisky and spirits for hospitality professionals
• Executed brand promotion and luxury PR campaigns
• Managed asset investment portfolios in premium spirits sector

• Company Overview: U.S. 5-Diamond / 6-Star Standards Premium Luxury Resort (500 P UP)
• Lead special projects involving outlet renovation design and planning (e.g., sports bar, fine dining, steakhouse)
• Managed F&B staff operations with a focus on service excellence and efficiency
• Planned and executed luxury marketing events and VIP experiences
• Oversaw beverage programs, including wine list curation and sommelier team management
• Built and maintained strong relationships with elite, high-end clientele
• Applied cross-cultural communication and problem-solving skills in diverse team environments
• Luxury Hospitality Experience (Ritz Carlton Management Standard)
• Assist Luxury wine cellar installation and management

• Company Overview: Prestigious Hotel School (500 P UP)
• Class Leader, Project Leader
• Leadership Management Trainee
• H.A.C.C.P Concept Accepted
• French Professional Fine Dining
• Head Chef Exclusive Assistant Sommelier
• (World Hospitality School Rank #4)

Company Overview: ( Below 30 Employees)

• Responsible for Western kitchen operations and bar management.
• Oversee wine list, staff scheduling, and employee training.
• Supervise kitchen workflow and service procedures.
• Prepare cocktails, beverages, desserts, light meals, and manage all prep processes.
• Support front-of-house staff in customer service and issue resolution.
• Manage cost control, billing, and financial reconciliation for all in-store expenses.
• Assist front-of-house team with owner-assigned tasks and provide improvement recommendations.