Lin Wei-Ren (William)
Ecommerce Program Specialist
New Taipei
Summary
Goal-oriented marketing professional with a proven track record in crafting persuasive ad copy, analyzing data to optimize campaigns, and leading cross-functional collaboration. Streamlined workflows by implementing Notion for project management, enhancing transparency and reducing communication costs. Known for a logical approach and collaborative spirit, consistently delivering measurable impact that drives business growth. Passionate about leveraging innovative strategies to elevate brand presence and achieve marketing objectives.
Overview
2
2
years of professional experience
Work History
Digital Advertising Optimizer
Chen Shang Technology Co., Ltd.
01.2025 - 8 2025
- Partnered with cross-departmental teams to strategize marketing projects, aligning efforts with design, marketing, and external partners to guarantee timely project delivery.
- Facilitated project data organization, administrative management, and progress tracking, enhancing overall team efficiency.
- Initiated process optimization projects, creating onboarding manuals and project kick-off SOPs, which effectively shortened training time for new hires and reduced communication gaps.
- Handled vendor communication and project requirement confirmations, including quotations and progress checks similar to event project coordination.
- Managed daily advertising budgets in the range of thousands of USD, and conducted weekly and monthly performance comparisons to evaluate effectiveness and optimize campaigns.
Project Management Assistant
Juchuang Strategy Co., Ltd.
07.2024 - 11.2024
- Prepared and charted data and metrics for detailed status reports.
- Recorded time allocated to projects and updated master tracking documents.
- Helped establish clear lines of accountability within the team through consistent communication about roles, responsibilities, deadlines.
Engineering Intern
Dingxin Digital Intelligence Co., Ltd.
02.2023 - 06.2023
- Compiled and analyzed project data to assist in preparation of detailed reports for stakeholder presentations.
- Gained hands-on experience in various engineering tools, software, and techniques to contribute effectively to multiple projects.
- Produced cross-industry data reports and dashboards to support business operations and management decision-making.
- Collaborated with multiple internal departments to ensure data and system stability, improving departmental efficiency.
Education
Bachelor of Science - Computer Science Information Management
Soochow University
Taipei, Taiwan 04.2001 -
Skills
Project scheduling
Presentations
Data visualization
Problem-solving abilities
Timeline
Digital Advertising Optimizer
Chen Shang Technology Co., Ltd.
01.2025 - 8 2025
Project Management Assistant
Juchuang Strategy Co., Ltd.
07.2024 - 11.2024
Engineering Intern
Dingxin Digital Intelligence Co., Ltd.
02.2023 - 06.2023
Bachelor of Science - Computer Science Information Management
Soochow University
04.2001 -