Lori Liu

Clients include pet brand, food Factory, religious group, restaurant chain

• Created proposals for brand strategies.
• Collaborated with designers to develop packaging, campaign visuals, and promotional material.
• Provided brand guidelines based on corporate identity standards.
• Created content across multiple channels, including website copy, campaigns, and social media posts.

• Designed and delivered campaigns to boost brand awareness and engagement.
• Coordinated teams to drive product launches and business goals.
• Measure campaign effectiveness and guide future strategies.

• Developed and implemented annual marketing plans and events.
• Launched a new brand with strategic positioning and marketing insights.
• Loyalty program design and management.

• Conduct client, market, and industry analysis to support business strategies.
• Manage client satisfaction research and Organize events such as seminars and competitions.

• Acted as a liaison between own factory and clients.
• Responsible for samples, orders and shipment.