Business Development Professional specializing in Brand Strategy and Channel Management (online & offline). Passionate about identifying key growth drivers for brands and implementing tailored strategies to boost sales locally and globally. Committed to helping manufacturers and brands achieve their growth objectives. MBTI: ESTP-A.
Hi, I’m
MERT YANG
Business Development
Taipei City,TPE
Summary
Overview
11
years of professional experience
4
years of post-secondary education
2
Certifications
Work History
Newegg
Domain Leader & Senior Business Development Manager
4 2021 - Current
Job overview
- Achieved team goal with a 106% achievement rate and my personal goal with a 130.4% achievement rate in 2023, YoY +26%
- Led a new domain and achieved a GMV goal with a 110.1% achievement rate in 2022, YoY +116%
- Developed PSU MFR Super Flower's North American business through Newegg, generating $16M in revenue (2021-2024). Super Flower is currently the 3rd largest PSU brand on Newegg.
- Guided new and existing D2C sellers to optimize assortments, logistics, pricing, SEO, and executed marketing campaigns.
- Represented Newegg in organizing and hosting over 18 seller seminars, GALA events, and corporate visits (2021–2024).
Newegg
Business Development Manager
01.2019 - 04.2021
Job overview
- Contributed USD$6.81 million to Newegg in 2020 with achievement rate 158%, YoY 184.7%.
- Recruited 86 new IT/CE/GM sellers from Taiwan, China, Hong Kong, Korea, and Australia with a 72% activation-with-sales rate in 2019 and 2020.
- Identified and developed partnerships with key strategic alliances & Taiwan Government (TAITRA), and organized Newegg first local seller recruitment event in Taiwan.
Newegg
Merchandiser, PIC of Newegg Hong Kong site
06.2017 - 12.2018
Job overview
- Was in charge of Newegg HK site; contributed USD$3.89 million to Newegg.com in 1.5 years with 762.9% YoY growth rate
- Conducted local market research, developed GTM strategy, and executed campaigns for the Hong Kong site.
- Proactively worked with our system team to improve both front end and back end functionalities to optimize customer-facing experience and internal operational processes.
Verite Consulting International
Consulting Associate
02.2014 - 10.2016
Job overview
- Contributed NTD$ 4 million to my client by developing a loyalty program to motivate distributors and system integrators in 4 months.
- Developed insightful Go-To-Market strategies for executives.
- Identified and recruited 3 potential distributors in China, Hong Kong, and Taiwan for clients.
Education
Chang Gung University
Bachelor of Science (B.S.) from Industrial and Business Management
01.2008 - 04.2012
University Overview
- Graduation Dean's List, [2010]
Skills
Business Development
Certification
Python Web Scrapping
Languages
Mandarin Chinese
English
Spanish
Timeline
Business Development Manager
Newegg
01.2019 - 04.2021
Merchandiser, PIC of Newegg Hong Kong site
Newegg
06.2017 - 12.2018
Consulting Associate
Verite Consulting International
02.2014 - 10.2016
Chang Gung University
Bachelor of Science (B.S.) from Industrial and Business Management
01.2008 - 04.2012
Domain Leader & Senior Business Development Manager
Newegg
4 2021 - Current
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