Olena Vasylcukova
International Sales Manager
Summary
Strategic relationship builder with over 7 years of experience in SaaS, education, sports equipment, and OEM sales. Accomplished SDR and sales manager who consistently drives business performance to new heights through effective business strategies. Skilled at forging strong partnerships and cultivating long-term client relationships, resulting in increased sales and revenue growth. Committed to delivering exceptional customer service and exceeding expectations to achieve organizational goals.
https://www.linkedin.com/in/olena-vasylcukova/
Overview
7
7
years of professional experience
Work History
International Sales Manager
Faria Education Group
1 2023 - Current
- Increased team ACV by 32% compared to 2022 through adoption of a new sales strategy
- Leading a team of international Sales & SDRs, reporting to the VP
- Driving on-target achievement in APAC & EMEA with team conversion rate of 53%, well above industry standard
- Individual contribution of 900+k USD with 206 accounts converted for 748 products
- Continuous team coaching and mentorship, development of new sales onboarding plans and handbooks
- Co-organizing events and conferences, leading all new business outreach and campaigns across APAC & EMEA
- Budgeting and forecasting for the FY, setting individual and team sales targets
- Negotiating group and multi-product deals with large ARR potential.
Senior Solutions Consultant
Faria Education Group
02.2021 - 12.2022
- Trained and supervised all Junior Consultants and SDRs in APAC and EMEA
- Managed a portfolio of over 600 customers generating 4+ million USD in ARR
- Drove YoY growth of 14% in APAC, maintained 95+% retention
- Defined outreach, new sales and upsell strategies in APAC
- Delivered over 300 product demos, hosted events and webinars
- Collaborated with marketing and branding teams on building proposals for existing customers and new business.
Business Development Specialist
HASSE/iVicon
01.2020 - 01.2021
- Lead business development across Europe and the Middle East
- Cross-departmental collaboration with NASA, Texas A&M, UH and Rice University on creating and delivering STEM programs in Houston, hosted events with scientists, researchers and astronauts
- Formulated new channel sales processes, recruited and coached overseas partners and agents
- Secured high-value government contracts, presented to C-suite executives.
International Sales Associate
Supacaz
08.2018 - 09.2019
- In charge of business development and customer relationships in the EU, Russia, and Asia-Pacific
- Negotiated new exclusive distributor rights with an average deal size of 100+k USD
- Handled dealers and retailers in the assigned territory, supervised the operations team and shipping logistics
- Set pricing policies and devised marketing initiatives for new markets, assisted in product development.
Sales Expert
Giantlok
07.2017 - 08.2018
- In charge of EMEA Business Development, supervising a team of 3 sales assistants
- Planned and executed events, customer visits and exhibitions in ME, CIS and APAC
- Converted 3 large corporate distributors with ACV of 200+k USD
- Closely collaborated with factories and forwarders on export/import processes and legal compliance.
Education
Specialization in Strategy -
Harvard Business School Online
Master of Arts -
National Chiao Tung University
Bachelor -
Metropolitan University Prague
Skills
SPIN
NEAT
Challenger Sales
Solution and Consultative Selling
Growth Strategies
Sales Presentations
Value Selling
Customer Centricity
B2B SaaS
Sales Strategy
Enterprise Sales
Coaching
Sales Enablement
Forecasting
Budgeting
SDR Management
Sales Leadership
Business Strategy
Presentation Skills
Public Speaking
Negotiation
Campaign Management
Event Planning
Market Research
Data Analysis
Goal Setting & Performance Reviews
Business Development
Account Management
Channel Sales
Relationship Building
Partner Management
Marketing and Sales Outreach
Business Analytics
Software
PowerBI
HubSpot
Mailchimp
Salesforce
CRM
Microsoft and Google Suite
Gong
Zendesk
Jira
Adobe
DocuSign
Calendly
Monday.com
Trello
Basecamp
Slack
ERP
Languages
English (native)
Russian (native)
Czech (native)
Chinese (conversational)
Spanish (intermediate)