Owen Chang

Product (UPS,PDU,Micro Data Center)

• Managed portfolio pricing, ensuring competitiveness and profitability, executed phasing in/out plans for product lifecycle management to generate 10 million revenue in Taiwan market.
• Launching of new products, translated customer & market needs into product specs, and coordinated with business units to guiding NPI priorities on market trends and competition.
• Enhanced brand positioning through comprehensive market research and competitor analysis.
• Involved in Market activation activities (fairs, campaigns)
  

• Collaborated with cross-functional teams, including Engineering, Operations, and OEM/ODM partners, to develop and execute Go-To-Market strategies, generating $84 million revenue globally in product lines (25 models: Power Supply Units, Coolers, and Chassis).
• Translate PC DIY Product technical info into Marketing materials eg. (sales kits, media reviews, and official blog ) average view reach 72k.
• Collect market research to identify customer needs and market trends, as the future product development and improvement plans.
• Product PR Announcement and monitor consumer and media review

(Data Center, Smart Home IOT, Power Product)

• Responsible power product from NPI to MP, successfully deliver to global brand (180k unit shipment yearly)
• Coordinating end-to-end project activities, including resource allocation, sample production, testing, and global client collaboration

• Technical Support Orientation( UPS/Power Distribution Units/Smart Management Solutions )
  1. Technical support for 6+ model product line
  2. Provide key accounts with correct technical specification requirements and application scenarios.
  3. Support sales on bidding project technical requirements.
  4. Build product education and training for the first-line technical support team.
• Responsible global technical FAQ establish for 30+ region