Basketball
Paul Huang
Marketing Specialist
Taipei,Taiwan
Summary
Seasoned Sales Representative with exceptional success in business-to-business and business-to-consumer sales within multiple industries. Proven track record in exceeding sales goals, growing business and expanding territories. Accomplished in overseeing day-to-day business operations and fostering relationships with customers and clients for sustained business growth.
Overview
4
4
years of professional experience
4
4
Certifications
Work History
Marketing Manager
Tailung Hands Inc.
02.2023 - Current
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Optimized website content for improved search engine rankings and increased web traffic.
Sales Representative
WanHai Lines
10.2021 - 12.2022
- Booking shipping orders for regular customers of Taiwan to US service lines
- Managing and maintaining client profiles
- Issue bill of lading to Taiwanese shippers/freight forwarders
- Expand customer base by acquiring new target accounts
Market Research Analyst
Tailung Hands Inc.
09.2020 - 08.2021
- Market research on spice products in Taiwan through primary and secondary research methods
- Collected and analyzed data on customer demographics, preferences, needs and buying habits to identify potential markets and factors affecting product demand
- Conducted segmentation analysis to better understand target audiences, informing tailored messaging strategies that resonate effectively
- Conduct quantitative research through Google surveys and live taste-tasting
- Generate and analyze data from more than 300 participants for company marketing presentation
Digital Marketing Intern/Expert
Gamania Digital Entertainment Co., Ltd.
08.2021 - 07.2022
- Using digital advertising tools including Google Ads and Line Ads to reach focused target audience for newly released mobile game
- Track KPI metrics through Google Analytics and analyze data for potential ROI and maximize conversion rates
- Manage social media page and increase impressions up to 10k views per day on brand Facebook Fanpage
- Translate and edit Mandarin blog posts into English to reach international audience
Sales Associate Summer Intern
Tokyu Hands
04.2020 - 06.2020
- Packaging and managing inventory at Shibuya Tokyu Hands Lifestyle store
- Helped customers complete purchases, locate items, and join reward programs.
- Assisted in maintaining a visually appealing store environment to attract and engage customers.
- Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.
Education
Bachelor of Arts - International Business And Economics
Sophia University
Tokyo, Japan 04.2001 -
High School Diploma -
Taipei American School
Taipei, Taiwan 04.2001 -
Skills
Native Mandarin Proficiency
English language proficiency
Multitasking
Problem-solving aptitude
Interpersonal Skills
Digital Marketing
Accomplishments
- Assisted Tailung Organization in securing joint partnership with Mastumoto Kiyoshi to open first offshore branch Matsumoto drugstore in Taiwan
- Taiwan Matsumoto Kiyoshi opened its flagship store in Taiwan and achieved the No.1 sales record for overseas markets. Subsequently, ongoing support was provided by furnishing information on products, competitive strategies, and customer feedback from Matsumoto Kiyoshi in Japan for reference by the TaiLung Group headquarters.
Certification
UCLA Digital Marketing Certificate
Interests
Movies
Languages
Food
Timeline
Marketing Manager
Tailung Hands Inc.
02.2023 - Current
UCLA Product Management Certificate
08-2022
UCLA Digital Marketing Certificate
06-2022
Sales Representative
WanHai Lines
10.2021 - 12.2022
Digital Marketing Intern/Expert
Gamania Digital Entertainment Co., Ltd.
08.2021 - 07.2022
Market Research Analyst
Tailung Hands Inc.
09.2020 - 08.2021
Google Analytics Individual Qualification (IQ)
06-2020
Sales Associate Summer Intern
Tokyu Hands
04.2020 - 06.2020
Java 8 OCA Certificate
05-2018
Bachelor of Arts - International Business And Economics
Sophia University
04.2001 -
High School Diploma -
Taipei American School
04.2001 -