Pei Jyun Li

With nearly four years of work experience, I have demonstrated expertise in copywriting, professional content creation, strategic planning, team leadership, process optimization, and performance management, providing strong support for successful business operations.

• Content Creation: Wrote a daily article of several hundred to a thousand words based on newly launched products. By crafting compelling narratives with relatable everyday scenarios and emotional connections—both individual and collective—I effectively aligned these stories with product promotions. This approach repeatedly exceeded sales targets, established strong communication channels with readers, and converted them into loyal customers.
  
• Developing and Achieving Annual Business Strategies and Performance Goals: Adapted strategies in response to changes in internal and external environments to ensure the achievement of company objectives.
  Leadership and Communication: With extensive management experience, I excel at leading diverse teams with backgrounds in retail, sales, and business operations, fostering effective collaboration and improving team performance.
  
• Employee Management Process Planning and Optimization: Established standard operating procedures (SOPs), refined performance evaluation systems, and developed training programs to enhance employee competence and efficiency.
  Team Management and Motivation: Leveraged measurable performance indicators to boost team morale and continuously improve the efficiency and quality of work across departments to achieve organizational goals.
  
• Policy Implementation and Performance Achievement: Directed and guided team members to ensure the effective execution of departmental policies, achieved expected performance goals, and conducted store management and audits to maintain high standards of service quality.

Primarily responsible for advertising review and consultancy for Procter & Gamble (P&G) products, including daily cleaning, health, and hygiene brands such as Gillette, Pantene, Oral-B, OLAY, SK-II, and Crest. With a background in pharmacy, pharmaceutical chemistry, or chemical engineering, combined with expertise in regulations related to pharmaceuticals, chemicals, and health products, I effectively communicated with government authorities to ensure the successful and timely completion of all assigned tasks, often ahead of schedule. Additionally, my strong English proficiency ensured seamless collaboration with international teams.

• Successfully managed multiple projects simultaneously by prioritizing tasks according to urgency, resource availability, and alignment with organizational goals.
• Planned, designed, and scheduled phases for large projects.
• Identified plans and resources required to meet project goals and objectives.
• Monitored project performance to identify areas of improvement and make adjustments.

• Provided detailed health education and consultation services on treatments, including artificial insemination, in vitro fertilization (IVF), egg and sperm donation, and egg freezing.
• Managed overseas clients by maintaining regular communication through emails and calls, offering support, and coordinating visa application timelines with their biological cycles. This ensured efficient completion of various treatments while cultivating a high level of patience and empathy.
• Served as a member of the egg-freezing team, organizing multiple egg-freezing information sessions. Responsibilities included delegating tasks among team members, arranging physicians' schedules, managing media promotion timelines and budgets, and addressing on-site emergencies. These efforts successfully increased the number of clients undergoing egg-freezing procedures.
• Achieved effective awareness and outreach by managing themed blogs and social media marketing campaigns.

Managed and conducted training sessions for company products, including intraocular lenses, corneal rings, and gases used in retinal detachment fixation procedures.
Conducted research on product-related journals and the latest information, summarized findings efficiently, and created educational materials using Photoshop and Illustrator for the sales team to present externally.
Remained on call to organize product briefings at hospitals across Taiwan, providing training to medical staff on usage methods and highlighting product advantages.

• Established positive relationships with customers and other staff members.
• Developed strong relationships with clients through consistent communication and attentive customer service, resulting in increased overall satisfaction.
• Collaborated with colleagues on various projects, sharing knowledge and expertise while working together towards common objectives.
• Established and maintained strong relationships with colleagues through regular meetings and communication.