Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Samantha Yang

Marketing, Advertising, Media, Event
Taipei City

Summary

Aloha! I am an accomplished manager with a proven track record in driving organizational success. My expertise lies in strategic leadership, effective team management, and a results-oriented approach. Here are key aspects of my abilities and achievements:

1. Strategic Leadership:

· In the past 10 years, I have achieved victory in three consecutive pitches with the professional teams.

· Successfully led cross-functional teams in developing and implementing strategic initiatives, resulting in substantial revenue growth.

1. Team Management:

· Proficient in building and leading high-performance teams, fostering a collaborative and innovative work environment.

· Implemented employee development that resulted in increased team productivity and job satisfaction.

1. Financial Acumen:

· Managed budgeting, forecasting, optimizing resource allocation and ensuring financial sustainability.

· Achieved cost-saving initiatives without compromising the quality of products or services.

1. Project Management:

· Adept at overseeing complex projects from conception to completion, ensuring timely delivery and adherence to quality standards.

· Implemented project management methodologies resulting in improved efficiency and reduced time-to-market.

1. Client Relations:

· Cultivated and maintained strong relationships with clients, resulting in repeat business and increased customer satisfaction.

· Understand what clients truly need and put ourselves in their shoes to make the win win result.

1. Innovation and Change Management:

· Successfully led teams through periods of change, promoting a culture of innovation and adaptability.

· Implemented technology-driven solutions to enhance operational efficiecy.

1. Communication Skills:

· Strong communication skills, both verbal and written, enabling effective interaction with diverse stakeholders.

· Developed and delivered compelling presentations that garnered support for key initiatives and projects.

· Provide recommendations based on factual analysis, without exaggeration.

Overall, I am seeking new challenges and opportunities to leverage my skills and experience in achieving further success. My dedication to excellence, coupled with a strategic mindset, positions me as a valuable asset for any organization aspiring to reach new heights.

Overview

23
23
years of professional experience

Work History

Senior Account Director

Dentsumb
07.2004 - Current
  • Led a team of account managers to consistently achieve quarterly sales targets and boost company profits.
  • Streamlined internal processes for improved efficiency and faster response times to client inquiries.
  • Negotiated favorable contract terms with vendors, securing competitive pricing and advantageous payment schedules.
  • Analyzed market trends to identify new business opportunities and expand the company''s client base.
  • Increased client satisfaction by effectively managing accounts and promptly addressing concerns.
  • Optimized communication channels between departments, ensuring seamless coordination on projects and campaigns.
  • Cultivated strong relationships with industry influencers to gain valuable insights into emerging trends affecting client businesses.
  • Collaborated with cross-functional teams to develop innovative marketing strategies for clients in various industries.

Assistant Manager

IBTS
11.2003 - 06.2004
  • Collaborated with the management team to develop strategic plans for business growth and improvement.
  • Enforced company policies consistently while handling disciplinary actions when necessary with fairness and respect.
  • Developed marketing strategies to attract new customers, increasing foot traffic.
  • Facilitated team-building activities, enhancing team cohesion and morale.

Corporate Travel Coordinator

McKinsey & Company
08.2001 - 12.2001
  • Managed relationships with preferred vendors to secure exclusive discounts and benefits for the company.
  • Maintained detailed records of all corporate travel expenses for accurate financial reporting and budget forecasting.
  • Reduced overall travel costs by consistently monitoring industry trends and identifying opportunities for negotiated deals or alternative options.
  • Streamlined corporate travel processes for improved efficiency and cost savings.
  • Ensured timely delivery of visas, passports, and other required documentation for international business trips.

Education

MBA - Marketing

Hawaii Pacific University
Honolulu
04.2001 -

Bachelor of Arts - Economics

National Chung Hsin University
Taipei, Taiwan
04.2001 -

Skills

    Content Strategy

    Sales strategy development

    Strategic development

    Data-driven decision-making

    Account Management

    Customer Segmentation

    Product positioning

    Budget Management

    Media Planning

    Budget Development

    Digital marketing knowledge

    Staff advising

    Advertising expertise

    Advertising Strategies

    Campaign Management

Languages

Chinese (Mandarin)
Native language
English
Advanced
C1

Timeline

Senior Account Director

Dentsumb
07.2004 - Current

Assistant Manager

IBTS
11.2003 - 06.2004

Corporate Travel Coordinator

McKinsey & Company
08.2001 - 12.2001

MBA - Marketing

Hawaii Pacific University
04.2001 -

Bachelor of Arts - Economics

National Chung Hsin University
04.2001 -
Samantha YangMarketing, Advertising, Media, Event