Summary
Work History
Education
Skills
Websites
Timeline
Generic

Shizhao(Lena) Yu

Richmond

Summary

UI Developer with 5 years of experience creating streamlined and intuitive controls through programming and design. Talented at planning and creating graphics for websites and interfaces using Figma and Sketch, HTML and CSS. Consistently employed understanding of user psychology throughout design process.figma and , HTML and Java. Consistently employed understanding of user psychology throughout design process. Reliable team member with strong communication skills ande ability to adjust work for various environments. Handles modifications, requests and feedback from colleagues, clients and vendors in efficient manner, understanding needs of all parties involved. Flexible in adapting work style to fit different projects and juggling multiple assignments within tight deadlines. Results-oriented Graphic Artist successful at applying technical skills to create art that informs and engages customers. Clear communicator and collaborative team player with an eye for detail and skill in customer relations.

Work History

Social Media Specialist

Greentee Golf Shop
08.2023 - Current
  • Maintained company's social media presence by posting messages, answering posts, and monitoring responses.
  • Increased customer engagement through social media.
  • Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
  • Conducted daily updates to social media profiles to boost company online presence.

Social Media Specialist

Sightsage
06.2023 - 08.2023

Help grow, manage, and optimize social media presence on all platforms, including but not limited to Instagram, TikTok, Weibo, WeChat, Little Red Book, Zhihu etc.
Measure and monitor traffic on social media platforms and help develop strategies to increase ad effectiveness.
Build the content strategy for our key social media channels with the intent to increase engagement.
Communicate with social media followers, respond to queries in a timely manner and monitor customer reviews.
Create high-quality contents, including but not limited to Blogs, newsletters, presentations, video scripts etc. that are in line with the company’s marketing guide.
Create and share engaging daily content, including text, images, and videos that promote the company’s brand.
Ensure current social media strategy aligns with company goals and values.
Measure the success of social media campaigns using KPIs.
Monitor client engagement and interact with clients on social media posts.
Create editorial calendars and syndication schedules.

Education

Bachelor of Arts - Interactive Arts And Technology

Simon Fraser University
Surrey, BC
05.2023

Skills

  • Interface Design and Implementation
  • Customer Needs Assessments
  • Improving Websites
  • Usability Testing
  • Adobe
  • E-Commerce Marketing
  • Web Application Development
  • 3D Visualization
  • Product Branding

Timeline

Social Media Specialist

Greentee Golf Shop
08.2023 - Current

Social Media Specialist

Sightsage
06.2023 - 08.2023

Bachelor of Arts - Interactive Arts And Technology

Simon Fraser University
Shizhao(Lena) Yu