Summary
Overview
Work History
Education
Skills
International Volunteer
Interests
Timeline
Generic
YI-CHIEN LIU

YI-CHIEN LIU

Marketing
Taipei,TPE

Summary

Hi, I'm Yi-Chien! Naturally curious and always up for a challenge, I have over a year of experience in marketing. I'm outgoing, passionate, and thrive in collaborative environments with strong communication and teamwork skills. I enjoy observing market trends, crafting well-targeted marketing campaigns, and approaching every task with diligence and attention to detail to ensure the best possible outcome. With strong self-management abilities, I'm capable of working independently while maximizing the value of every project I take on.

Overview

3
3
years of professional experience
6
6
years of post-secondary education
1
1
Language

Work History

Event Planning/Office Administrator

Deloitte
Taipei, Taipei City
03.2024 - Current
  • Lead the end-to-end execution of various large-scale events, including client seminars, departmental celebrations, and partner-level regional meetings.
  • In the planning phase, work closely with business unit stakeholders to align on event themes, key messages, TA, and venue proposals, ensuring that the strategy supports business goals.
  • Post-event, compile and analyze data such as attendance rates, survey feedback, and participant responses, providing insights to business units for future optimization.

Campaign Planning

E21mm (advertising Company)
10.2022 - 12.2022
  • Assisted in organizing volunteer service events for the TSMC Charity Foundation and the Tableau Forum
  • Coordinated with clients and external vendors to ensure smooth execution
  • Drafted event proposals and schedules, including workflow planning and staff allocation
  • Facilitated cross-departmental communication and collaboration to align resources and timelines

Education

Master of Science - Marketing

University of Bath
UK
05.2022 - 11.2023

Bachelor of Science - English

ChihLee Uni of Technology
Taipei
05.2017 - 06.2021

Skills

  • Proficient in Word, PowerPoint, Excel, and Canva for document creation, formatting, and visual layout

  • Possesses a solid understanding of corporate strategy and business goals, ensuring all marketing initiatives are aligned with overall organizational objectives

  • Demonstrates strong creative thinking, with the ability to generate unique and impactful marketing ideas and strategies

  • Capable of conducting in-depth analysis of target markets, including consumer needs, competitive landscape, and industry trends

  • Strong storytelling ability, with a talent for crafting compelling and coherent messaging that resonates with the audience

  • Able to analyze complex issues by breaking them down into logical components and identifying underlying structures and connections

International Volunteer

International Volunteer, AIESEC – Slovakia
  • Collaborated with volunteers from seven countries to deliver a six-week educational project.
  • Taught children aged 7–14 about global issues such as climate change and waste sorting / recycling.
  • Developed teaching materials and created detailed daily lesson plans and activity schedules.
  • Facilitated cultural exchange between local volunteers and students, promoting global citizenship and cross-cultural understanding.

Interests

Travel

Photography

Timeline

Event Planning/Office Administrator

Deloitte
03.2024 - Current

Campaign Planning

E21mm (advertising Company)
10.2022 - 12.2022

Master of Science - Marketing

University of Bath
05.2022 - 11.2023

Bachelor of Science - English

ChihLee Uni of Technology
05.2017 - 06.2021

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YI-CHIEN LIUMarketing