Summary
Overview
Work History
Education
Skills
Personal Information
Languages
Timeline
Generic

Yu Jen (Angela) Gau

Taichung City

Summary

  • Social Media Specialist skilled in managing the global online presence of a dynamic game developer and its 3 distinct brands. Successfully spearheaded initiatives to drive brand growth and exposure across international markets, ensuring global appeal and relevance.
  • Boosted potential leads as a Lead Generation Specialist for 4 years at a German software company.
  • Built strong client relationships and expanded market reach as an International Sales Representative for 3 years.
  • Effectively managed projects and ensured timely delivery and smooth communication as a Project Coordinator at Siemens Gamesa for 1 year.

Overview

10
10
years of professional experience

Work History

Social Media Specialist

JDB Gaming
03.2024 - Current
  • Manage and curate content for multiple social media channels including Facebook, YouTube, Instagram, and LinkedIn for 3 distinct brands.
  • Engage with followers, respond to comments, and provide excellent customer support to build and maintain a loyal customer base
  • Oversee basic setup and tracking of META ads in 4 target countries to ensure effective targeting and performance
  • Assisted SEO consultants in executing SEM projects to enhance online visibility and drive traffic


Key Achievements (Q2 to Q3 Growth)

  • Achieved 119% growth in Facebook followers from 21 to 46.
  • Boosted Instagram followers by 910%, growing from 31 to 312.
  • Established LinkedIn from 0 to 158 followers.
  • Increased YouTube subscribers by 28%, from 431 to 551.


Commercial Site Administrator

Siemens Gamesa
12.2021 - 12.2022
  • Managed project execution, procurement, and progress tracking, serving as the primary point of contact for initiatives involving the German parent company in Taiwan.
  • Coordinated effectively with the Taiwan Energy Bureau to ensure alignment and compliance with local regulations and project objectives.
  • Provided exceptional customer service, addressing client concerns promptly and professionally to maintain satisfaction levels.


Key Achievement:

  • Facilitated the procurement of large machinery orders from over 30 Taiwanese manufacturers for an international team, with a total transaction value of approximately €200 million.

Lead Generation Specialist

OPEN MIND Technologies AG
01.2018 - 10.2021
  • Developed and nurtured potential buyers through diverse marketing channels and mass communication strategies, effectively increasing product interest.
  • Created engaging online content and articles for digital platforms and social media to enhance brand visibility.
  • Analyzed exhibition and marketing campaign performance, providing actionable insights to support the sales team in optimizing lead management.
  • Cultivated relationships with prospects and collaborated with Regional Sales Managers to strategically expand the sales pipeline.

Key Achievements :

  • Planned and executed exhibitions and marketing events, leading to a 10% increase in potential client leads, contributing to the company's annual sales goal of NT$40-50 million in Taiwan.
  • Collaborated on Google Ads keyword campaigns, responsible for copywriting and optimizing seasonal ads based on data analysis, resulting in a 5% increase in customer inquiries and enhanced website traffic.
  • Developed and maintained strategic business partnership, increasing co-marketing events by 15% year-over-year, fostering long-term relationships with major industry players.

International Sales Representative

Winstar Display Co., LTD
09.2014 - 03.2017
  • Developed logistics schedules based on demand and lead times, advancing and monitoring international shipments.
  • Provided management with insights on customer needs, competitive activities, and market opportunities.
  • Collaborated across departments to meet delivery schedules, ensuring customer satisfaction.
  • Presented and sold products/services to new and existing customers, performing needs analyses and cost-benefit evaluations.


Key Achievement: Enabled company to pass quality maagement audits for new buyers, securing annual orders of €600,000 as a designated supplier in Taiwan.annual orders of approx 600000 EUR.

Education

Bachelor of Arts - Translation and Interpreting

Wenzao Ursuline University of Languages
01.2014

Associate of Arts - English Deparment

Wenzao Ursuline University of Languages
01.2011

Skills

  • Content Marketing
  • Customer Relationship Management (CRM)
  • Digital Marketing Content
  • Cross-functional, Cross-Cultural Coordination
  • Interpersonal Skills

Personal Information

Title: Brand Marketing|iGaming & Gaming Industry|Content Marketing

Languages

Chinese (Mandarin)
Native language
English
Advanced
C1

Timeline

Social Media Specialist

JDB Gaming
03.2024 - Current

Commercial Site Administrator

Siemens Gamesa
12.2021 - 12.2022

Lead Generation Specialist

OPEN MIND Technologies AG
01.2018 - 10.2021

International Sales Representative

Winstar Display Co., LTD
09.2014 - 03.2017

Bachelor of Arts - Translation and Interpreting

Wenzao Ursuline University of Languages

Associate of Arts - English Deparment

Wenzao Ursuline University of Languages
Yu Jen (Angela) Gau