Summary

Overview

Work History

Education

Skills

Accomplishments

Timeline

YU-TING FAN

PM, UX Design, Operation

Taipei,TPE

Summary

Currently working in LINE Bank as a channel planning specialist.

As an Operation Specialist with experience developing realistic solutions, co-working with UX designer and ITs to assure satisfactory user experience is crucial for me.

Also I'm the partner of product owners, server ITs and front-end ITs. A release and content manager of contents on all APP and website for LINE Bank.

Participated in several LINE Bank product release, such as Term Deposit product, Friends referral campaign and the grand open of LINE Bank.

UX spec reviewing, UAT testing, receiving content requirement and arrange resources for CMS operation are daily responsibilities.

Quite fluency in English. Scoring 920 in TOEIC and finished master thesis with English.

Overview

Years of channel planning and operation

Products launched participation in LINE Bank

Grand opening of LINE Bank

Years of UX design and planning experience

Work History

Channel Planning and Operation Specialist

LINE Bank

Taipei, Taiwan

10.2020 - Current

Co-work with senior planner to make sure feasible user flows with great user experience under correct business requirement.
Confirm requirements with business owners, and we will cooperate with UX team.
Cooperate with server and back-end IT and front-end ITs.
Before function or product release, UAT testing is under conducted.
After release, improvement and phase 2 development will be conducted.
Mainly focus on content management for LINE Bank website and App.
Arranging request for alterable contents, and plan column and contents need to provided from CMS system to front-end interface.
In operation, maintenance for product features, promotion and other notice for customers is part of my job.
Optimization will be rose when I encounter user experience issue.

UX Researcher and PM

UXI Design

Taipei, Taiwan

12.2019 - 05.2020

Executing quantitative and qualitative UX research.
Kano analysis and Usability testing, user interview are conducted.
Project management for each project.
Documents for applying governmental project.

Education

Master of Arts - Communication And Psychology

National Chiao Tung University

Hsin Chu

09.2017 - 01.2019

Bachelor of Arts - Journalism

National Cheng Chi University

Taipei

09.2012 - 12.2016

Skills

UX Design

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Accomplishments

As a planner and operator

LINE Bank Grand Open:

Main Account, Dream Account, Loan.
Conducted UAT testing 2 rounds for LINE Bank Grand Open in April, 2021.
Receiving all content requests for products and promotion. Arranged content management and conducted the operation.

Project for Product launching:

Term Deposit, Pocket Account, Member Referral Campaign.
Analyze business requirements, and plan the requirement for CMS system with server ITs.
Maintaining content requests for products.
Arranged content management operation resources, and conducted the operation.

As a UX researcher

Bikkonect APP Development Research:

Execute quantitative research to analyze the priority for APP development for Cycling App.

Health Insurance Administration PharmaCloud System Improvement Research:

Qualitative research such as usability test, card sorting and interview are conducted.